How To Find Out The Best SMS Service In India?

How To Find Out The Best SMS Service In India?


SMS messaging is very helpful in sending information about coupons, current events, and special deals to customers. It’s a very convenient idea to reach the market and grow an audience. There’re various text message marketing service providers to help your business meet targets. These can send personalized messages to your customers to enhance the brand appeal. However, it pays to have ideas on how to find out the best SMS service in India. Consider the ideas below.


Reliability is key


The primary objective of contacting a reliable SMS service provider is to increase the success of your SMS marketing. The best SMS service provider should offer a reliable and secure platform with guaranteed high uptime level. this means you can always use their services at your convenience. The best SMS company should offer about 99 percent uptime. This ensures sending your messages any day or time of day.


Timely delivery of messages


Just like in any other form of communication, timing is key. Delivery of your messages should be done with minimal delays and free from impediments. Ensure to find an SMS service provider with a direct relationship with quality carriers. The right company should have a partnership with local and global tier one carriers. This will ensure a higher possible percentage of your messages are delivered successfully.




Regardless of how many messages you’re to send, choose the best bulk SMS provider in India who is scalable. This means the service provider has the capacity to accommodate the future needs of your business. It comes with working with businesses regardless of size and number of messages to send. Working with a scalable service provider eliminates the need to look for a new company as your needs evolve. The right agency should handle various requirements including:

– SMS campaigns
– SMS marketing
– Shortcodes
– Missed call alerts

Accessibility to customer service and support


A credible and professional SMS company must have a special customer service team. This should be accessible whenever you need their assistance. This will be very helpful in case you have burning issues to address or need to troubleshoot an issue. Choose a company with various options through which you can contact their technical team for assistance. These should be clearly visible on the company website. The various ways to contact the service provider might include:

– Social media profiles
– Instant chat
– Telephone numbers
– E-mail

Convenient payment options


Today, traditional bank transfer is not the only option for business transactions. Ensure to work with a company with a variety of online payment options. These might include Master card and Visa card to ensure you choose an option convenient for you. The various payment options offer different benefits and shortfalls.


Compliance with TRAI regulations


The Telecom Regulatory Authority of India (TRAI) has guidelines regulating sending bulk SMS in the country. Therefore, ensure to work with a service provider who complies with such regulations. It will protect you from getting into the bad books of the law. The TRAI regulations are always updated to guide operators of bulk SMS service. Areas regulated by TRAI include:

– Transactional SMS
– Broadcasting to classified categories
– Promotional SMS
– Sending time
– Sender name

Industry experience


Before entrusting your requirements to any SMS service provider, ensure to evaluate their experience in the industry. This regards a check on how many customers they have and the number of years in the industry. Additionally, ensure to find out that the company works in your sector. A service provider who covers s a variety of sectors is your best bet just in case your business diversifies in the future.




Finally, the right company should have a platform with easy integration with your current customer relationship management software. Additionally, the platform should easily match with your loyalty programs, applications, and infrastructure. Such a platform will save you from a headache to enhance the effectiveness of your SMS transactional and Promotional Bulk SMS.


Bottom line


Evaluating SMS service providers might seem overwhelming but it will prove beneficial in the long run. Ensure to have a checklist when evaluating service providers to enable your business benefit endlessly from this innovative communication tool.

Bulk SMS Services – Your best tool for Mobile Marketing and Client – Engagement

imagelWhether you own a Fashion portal and want to send out upcoming festival season sale updates to your customers OR you belong to an electoral party and want to do campaigning for the upcoming elections; Bulk SMS is the best and undeniably the cheapest option you can opt as part of your Mobile marketing strategy.

Moreover, if you are dealing with International customers or need to reach out to your international clientele, HSP Media Network got you covered in that too – our comprehensive list of prices for International SMS services are designed to caters all your needs.

Bulk SMS services have proven track record of the best Sales conversion rates, and can be used for varied purposes:

  • Message Notifications (like transaction alerts, login alerts, etc.)
  • Birthday/Festival/Occasional wishes.
  • Offer notifications (EOS sale/New Products on Discount, etc.)
  • Newsletters
  • Alerts (Order Confirmation/Shipment/Delivery, etc.)
  • Product Promotions.

Above are one of the broader categorization of services which can avail the benefits of this mobile marketing campaign giant, but its real implementation can open doors to countless benefits. If you belong/own a business which caters customers for any of the above categories, and still haven’t opted for the Bulk SMS service to automate your marketing – YOU ARE BEHIND!!!

You might be the best in your business, but in this fast-paced digital world, if you are not cashing on this medium, your competitor certainly has an edge over you. When the SMS reaches the customer containing name of your business in it, believe us – that’s the biggest Brand campaigning you can do for your business.

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To summarize, using Bulk SMS services can help you make quick and efficient decisions about your mobile marketing strategies, as you can track its effect real-time. Moreover, your brand value will be sky-rocketed with just a click of a button!

Still confused? Or want to explore our services? Contact HSP Media network and someone would be there to assist for all your queries. Even if you want to switch your existing provider’s services, just call or contact us, for a quote – we promise that our customer centric plans would surely blow off your mind!